Friday, 1 August 2014

Blackberry Launches BBM For Windows Phone

BlackBerry has announced a
collaboration with Microsoft to bring
BBM™ to Windows Phone 8 and higher as
it continues its resurgence strategy.
“We are intent on bringing the most
popular application experiences to
Windows Phone, and with BBM, we are
pleased to bring many of its top features
to the Windows Phone platform,” said
Bryan Biniak, Vice President and
General Manager, Developer Experience,
Microsoft.
Biniak noted that the new offering will
bring users of the Windows Phone the
secure, easy-to-use messaging
experience they demand. New features
are expected to be rolled out in the
coming months.
John Sims, President Global Enterprise
Services at BlackBerry also said the
company was thrilled to be able to
expand the availability of BBM to the
Windows Phone community.
“The BBM app for Windows Phone shows
our commitment to supporting cross-
platform capabilities, and we are excited
to be working with Microsoft to deliver a
new level of collaboration to the Windows
Phone platform,” Sims added.
The decision to have BBM on the Windows
Phone is seen as a strategic move by
both Microsoft after acquiring Nokia at
$7.5 billion and putting a stop to
Android-powered smartphones, to
ensure Nokia users continue enjoy the
services they were enjoying before the
acquisition and more.
Building on the collaboration, privacy
and security features that are at the
core of the BBM experience, Windows
Phone users can now join more than 85
million monthly active users of the
messaging service around the world,
while still enjoying the Windows Phone
experience.

No comments:

Post a Comment