Samsung Opens Experience Stores in Ibadan And Lagos
As a demonstration of its commitment to ensure that leading-edge, world-class mobile and personal computing devices remained accessible to Nigerians, Samsung Electronics West Africa, in partnership with accredited local partners has stepped up its nationwide market expansion drive in Nigeria, with the opening of two more direct-to-market stores in Lagos and a first in Ibadan.
Dubbed Samsung Experience Stores, the retail outlets provide consumers with an exciting avenue to experience and interact with Samsung smart phones, tablets, IT Solutions, digital imaging devices, laptops and accessories to complement the product offering, in one easily-accessible location whilst showcasing Samsung’s technology leadership and enabling consumers to experience firsthand the power of sharing content across multiple products.
The Ibadan, Yaba and Surulere stores, latest in the series of Experience Stores being rolled out all over Nigeria, bring the total number of such retail outlets in the country to 13, with 6 centres in Lagos alone.
Prominent gadgets on display at the stores include the recently launched Galaxy S4 smartphone, Galaxy Note 8.0 and Galaxy Tab 3, all of which come with a 24-month warranty. The retail stores also boast a dedicated "Free level one service" which gives customers the opportunity to download and install applications and software upgrades.
Speaking at the launch of the Ibadan store recently, Samsung’s Head of Sales for Hand Held Products, Mr. Olumide Ojo, said the Samsung Experience Store was developed primarily for Nigerians to explore and interact with Samsung hand held products like mobile phones, cameras and premium PCs.
"The idea behind the Experience Store is to change a dull, retail shopping trip into an interactive, cheerful experience," said Ojo.
He added: “It allows our consumers to discover what our products can do, and how they can derive optimal value from them to enrich their lives. “Our customers in Ibadan, Yaba and Surulere regions now have an ideal location to experience the premium Samsung product range including mobile phones, tablets, professional and digital cameras and laptops at their leisure.”
He stated that the company had earmarked several other locations in Nigeria as sites for more experience stores’ launch over the next three to four months.
The opening of the new Experience Stores comes on the heels of the company's unveiling of premium products including the Samsung Galaxy S4 and the Samsung Galaxy Note 8.0.
http://www.thisdaylive.com/articles/samsung-opens-experience-stores-in-ibadan-lagos/158229/
As a demonstration of its commitment to ensure that leading-edge, world-class mobile and personal computing devices remained accessible to Nigerians, Samsung Electronics West Africa, in partnership with accredited local partners has stepped up its nationwide market expansion drive in Nigeria, with the opening of two more direct-to-market stores in Lagos and a first in Ibadan.
Dubbed Samsung Experience Stores, the retail outlets provide consumers with an exciting avenue to experience and interact with Samsung smart phones, tablets, IT Solutions, digital imaging devices, laptops and accessories to complement the product offering, in one easily-accessible location whilst showcasing Samsung’s technology leadership and enabling consumers to experience firsthand the power of sharing content across multiple products.
The Ibadan, Yaba and Surulere stores, latest in the series of Experience Stores being rolled out all over Nigeria, bring the total number of such retail outlets in the country to 13, with 6 centres in Lagos alone.
Prominent gadgets on display at the stores include the recently launched Galaxy S4 smartphone, Galaxy Note 8.0 and Galaxy Tab 3, all of which come with a 24-month warranty. The retail stores also boast a dedicated "Free level one service" which gives customers the opportunity to download and install applications and software upgrades.
Speaking at the launch of the Ibadan store recently, Samsung’s Head of Sales for Hand Held Products, Mr. Olumide Ojo, said the Samsung Experience Store was developed primarily for Nigerians to explore and interact with Samsung hand held products like mobile phones, cameras and premium PCs.
"The idea behind the Experience Store is to change a dull, retail shopping trip into an interactive, cheerful experience," said Ojo.
He added: “It allows our consumers to discover what our products can do, and how they can derive optimal value from them to enrich their lives. “Our customers in Ibadan, Yaba and Surulere regions now have an ideal location to experience the premium Samsung product range including mobile phones, tablets, professional and digital cameras and laptops at their leisure.”
He stated that the company had earmarked several other locations in Nigeria as sites for more experience stores’ launch over the next three to four months.
The opening of the new Experience Stores comes on the heels of the company's unveiling of premium products including the Samsung Galaxy S4 and the Samsung Galaxy Note 8.0.
http://www.thisdaylive.com/articles/samsung-opens-experience-stores-in-ibadan-lagos/158229/
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